Strategic Marketing, Design & Testing for the Shooting
Sports, Law Enforcement, Tactical & Defense Sectors
When the Pond is Drying Up...
Options Are Few
Lose the gills and grow some legs, or die. To survive, your company's strategy must likewise adapt and evolve. True survivors don't need tech gimmicks. They know that changing environments demand changing tactics. We can help.
"As entrepreneurs you possess that drive to win, and the courage to try something novel. That is the fuel which inspires us."
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Hunting & Outdoors
Better Than Doe Scent During the Rut
The American hunter is a breed apart. They know what works and they can smell BS a mile away. At NobleToad, we are hunters and outdoorsmen. As users of the products we can communicate your message better than doe scent during the rut. Its all well and good to be in a blind during duck season, but in the marketplace, your products need to be in plain sight. So grab your favorite turkey call or rattle some antlers to get our attention. After all, its always hunting season when your product sales are on the line!
Hunting & Outdoors Clients
Shooting Sports
Target Your Message
From the sporting clays range to the benchrest shoot to the 3-gun match, your message should factor favorably in the landscape. Whether marketing to the novice shooter or the pros, we can help you target your message that your products and services give each competitor the edge needed to bring home the win. When the shoot-off is over and the scores are posted, it is often too late to be just getting started on your new product launch. Get us involved early and together we can dial in a winning campaign!
Shooting Sports Clients
Law Enforcement
Speaking the Language of the Thin Blue Line
On the street, they protect us and your products help to protect them, but only if their department knows you exist. Reaching the key decision makers with the right message and navigating the urban jungle of bids, evaluation and purchasing in the world of law enforcement can be daunting. We can help. We have former LEOs in key positions at NobleToad and we speak the language of the thin blue line. Let us help your product breach the barriers of adoption with a 911 call to NobleToad.
Law Enforcement Clients
Military & Defense
We've Got Your Six
You have a technology aimed at saving lives of our warfighters no matter their AO. At NobleToad, we’ve got your six. We have the experience to create unique messaging campaigns aimed at key decision makers in the DoD and private security sectors. Its a battlefield out there and your company needs all the intel it can get. We understand your mission and we are on hot standby to provide the kind of support that no other marketing firm can offer. We are the special forces of strategy and design.
Military & Defense Clients
Project Spotlight
Give Ducks the Blues
- Client: Rio Ammunition
- Project Type: Print Ad Series
Rio Ammunition of Marshall, Texas approached NobleToad with a request for a quirky ad series that would be fundamentally different than any other spot currently being run by the competition. The subject was their BlueSteel line of steel shot waterfowl loads. They request two separate ads that would run in series as well as alternate amongst the major industry journals, such as Ducks Unlimited, Shooting Sportsman and American Waterfowler.
The first ad concept took an old photo of Delta blues legend Mississippi John Hurt and used Photoshop to turn Mr. Hurt into a duck with the headline, “Give Ducks the Blues.” Instead of paying stock photography fees, NobleToad contacted a surviving relative of Mississippi John Hurt and arranged for permission to use the image in this manner a for a generous donation to the museum that bears his name in Avalon, Mississippi. John Hurt’s daughter saw the final ad and was thrilled, saying that her father had a great sense of humor and would have loved being depicted this way. A copy of the ad is on display in the museum.